World Wildlife Fund’s Zoomorphic Fantasy Maps - The Daily Render by Nikolas R. Schiller

World Wildlife Fund’s Zoomorphic Fantasy Maps
|| 3/27/2009 || 1:25 pm || 1 Comment Rendered || ||

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I came across these zoomorphic fantasy maps a few weeks ago and smiled. They brought back fond memories of when I was in second grade and used to draw large futuristic cities during my free time in school. I prefer to think that those sketches were the visual result of the influence that Sim City had on me back then.

These black & white bird’s eye view sketches show an elephant (above), rhinoceros (below), and sea turtle (below) all include the text of the campaign: “Our life at the cost of theirs?” The aim of this campaign is to frame the encroachment of urban life within the scope of contemporary degradation of the natural ecosystems these animals live in. By drawing these imaginative urban areas within the outlines of the endangered animals, the artists present a poignant perspective of whether our urban societies can sustain their current growth without damaging the animal’s fragile habitat.

Since the original images are larger than the formatting I use here, I have shrunk them down for layout purposes. By clicking on the images, you can see them in full-size.

CITATION
Advertising Agency: Ogilvy & Mather, Mumbai, India
Executive Creative Director: Piyush Pandey
Creative Director: Sumanto Chattopadhyay
Art Directors: Mayur varma, Mandar Wairkar
Illustrators: Swapnil Nilkanth, Nishikant Palande
Copywriters: Sumanto Chattopadhyay, Karn Singh, Mandar Wairkar
[VIA Ads of the World]

View the other fantasy maps:

Click to view full-size image

Related Found Maps:

Related Advertisement Entries:

Related Animal Entries:

Related Bird’s Eye View Maps:

Setting the purpose of these drawings aside for a moment I just want to say that they are stunning to behold. Amazingly done. They remind me of Escher’s Relativity lithograph, and even some of Dali’s work.

With that said… onto the issue of humans populating out the wildlife. I hate to see the animals suffer because of our encroachment. It’s not fair to them. They are the innocents. Sure, maybe in the chain of evolution we fall into the whole survival of the fittest category, but we have the compassion and the reason to control where and how we grow. We must find a way to exist together. Maybe take a page from the Japanese and build up more.

Comment by Rogue Spyware — 7/22/2010 @ 1:52 pm