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NBC Universal is co-opting the Green Party of the United States this Earth Day
|| 4/22/2008 || 1:41 pm || Comments Off on NBC Universal is co-opting the Green Party of the United States this Earth Day || ||

This Earth Day I am calling out corporate greenwashing being employed by NBC Universal . The calculated lie (below) is that they are not forming a new “Green Party,” rather they are subverting the existence of one of the few 3rd parties in American politics.

When this week is over, I sincerely wonder how many times will NBC Universal feature the Green Party’s presidential candidate on any of it’s stations? That is less of a question and more of a challenge. My null hypothesis is that there will be no mention of the Green Party of the United States, rather lots of tips on living green instead of empowering people that they have the option to vote Green in November.

NBC Universal is 80% owned by General Electric and this type of greenwashing is designed to help distance people’s concerns about General Electric’s nuclear reactor business operations. It’s ironic that it was protests against nuclear energy that helped propel the German Green Party into the political spotlight.

View the modified screen grab:

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